Sunday, 30 July 2017

Brand Under the [UV] Spotlight : 3INA* | Turn On The NIGHT


Hands up, I am a terrible excuse for a beauty blogger / human / adult and I'd never heard of 3INA until now; where a quick Google search made me feel very uneducated, given the amount of places the brand is stocked in.  But, my ignorance aside, 3INA very kindly sent me some of their UV products to try out recently [I say recently, this in reality was quite a while ago and I reiterate I AM A TERRIBLE EXCUSE FOR A HUMAN, SOZ] and it's safe to say, I have now been enLIGHTened. 

3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

These beauts, in their stunningly minimal packaging, are from 3INA's brand new UV Collection; which centres around the idea of beauty beyond the visible. Which is a totally cool idea. The range features an assortment of fluoro and UV activated products, which complement the face during the day, before transforming into an otherworldly phosphorescent glow under UV light. I can't even imagine how perfect these products will be for you guys heading off to Festivals, Ibiza or Uni Rave Night events this year... the whole range looks incredible to experiment with; and unleash your creative side. Which is exactly what 3INA are all about.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

I was lucky enough to be sent three fun products from the 3INA UV Collection to try out for myself; the Fluoro Eyeliner Pencil*, Fluoro Top Coat* and a Fluoro Cream Eyeshadow* - which came with a totes cute little UV torch to play about with. And let's just say, I didn't get much work done on the day they arrived - i was just too keen to play about with them and perve on all their gorgeous packaging and imagery to be arsed with other trivial matters of life. Here's why.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review


This is such a fun idea. Wear a coat on top of your usual nail polish for a glossy, clear finish that acts as a top coat; to lock in colour. The twist is, that when exposed to UV light, this cheeky coat glows the brightest electric blue - and there's nothing remotely boring or routine about that! Alternatively, apply two coats to naked nails for a dazzling glow under UV lighting.

3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

Obv I had to play about with this straight away, and I was blown away by how effective the results were. As you can see in the pics, I definitely need to work on my nail polish application skills [as that neon is patchy AF due to how overexcitedly / quickly I dashed a coat on] but it can turn the most naked / boring looking of nails into UV, electric blue stunners in the flick of a UV light; and I just think that's so cool.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review


This is festival makeup down to a tee, isn't it? This cream eyeshadow is super pigmented, long lasting and has a magnetic formula to battle heat, water and humidity; ensuring it remains party-proof at all times. It applies really easily; looking a bright, coral shade under normal lighting conditions before lighting up into a neon orange under UV light.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

You can grab this cream in three different colours; the orange I have here - and also in pink or yellow. It's super fun, super 80s and incredibly versatile - there's so many fun looks achievable with this soft cream and I can't wait till I have a bit more play-time to create a proper unique, festival inspired makeup look with it. Glitter, gems, backcombing and chunky, bold black eyeliner.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review


I love the sleek, minimal design of this super creamy eyeliner. Under regular lighting conditions, this pencil rolls on a rich, pigmented black colour; defining your eyes with smudge-proof precision. But it comes to life under UV - shining a bright, neon blue; I've never seen or heard of anything quite like this before, this is super exciting news for the world of makeup.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

It legit gives you a day to night experience like no other; under normal lighting conditions, you'd have no idea that a wild UV dream lurked underneath the surface! I love this pencil; it's soft, smudge proof, high precision and long lasting - everything you could ever want from an eyeliner. With a fun twist.


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

I've really enjoyed playing with these products and adore the look of all the others in the UV Collection too. Their packaging is beautifully simple and the pigmented, bright colours are next level. I've been really impressed with my first ever 3INA experience and the creativity their makeup encourages its users to embrace. Definitely give them a stalk guys - their collection isn't purely limited to UV products; their liquid lipsticks and gorge eyeshadow pots have definitely tempted me in a big way...


3INA Cosmetics new Fluoro UV Collection Turn On The Night Review
3INA Cosmetics new Fluoro UV Collection Turn On The Night Review

Have you tried 3INA before? What kinda looks would you create with these 80s inspired brights?
*This post contains items I was gifted for the purpose of review, but all opinions expressed are legit my own and totes honest
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